Safer Skincare and Better Beauty
What is Beautycounter?
There are many ingredients allowed in beauty and skin care products that we believe should never be used: harsh sulfates, formaldehyde-releasers, artificial fragrances, PEGs, mineral oil, and carbon black.
Ready to come clean? Start by replacing six of the worst offenders. Beautycounter offers alternatives that deliver the performance you look for with cleaner ingredients.
At Beautycounter, we create safer, high-performing products for the whole family, because we believe you never need to compromise your health in the name of beauty. Our business is built on three very important pillars: education, effective products, and advocacy. Read on to learn more about the three things that set us apart from the rest, and how to create a truly powerful movement
Armed with information, people make better choices, and our story is best told by individuals who believe in our mission (consultants). When you know better, you can do better—and that’s a powerful tool in spreading the Beautycounter mission.
Our mission is to get safer products into the hands of everyone. That’s why we created our 5-Step Ingredient Selection Process, which prohibits over 1,500 ingredients from product formulations, screens ingredients for safety, and guides ingredient sourcing. The Never List™ helps you recognize, understand, and avoid these ingredients commonly found in personal-care products.
We advocate tirelessly for more health-protective laws. Since launching in 2013, we set out to change the beauty industry, and that’s exactly what we’re doing. We’re asking for more comprehensive legislation and greater regulations—and we are not going to stop until we effect change.
How to get involved:
Become a consultant (make additional income, get a discount, and share this movement) Consultants are independent contractors who are passionate about the social mission and committed to building a business with Beautycounter by actively offering the products and/or business opportunity with those in their network and to new contacts.
Order product as a client or member (you will NOT be disappointed)
Host a pop-up, in-person or on Facebook (get free products and enjoy girl-time, while supporting this ground-moving company). Shoot me a message to do so.